VP GLOBAL PRODUCT MARKETING-MARTECH

Our client is a US SAAS company that offers security solutions for your data.

Core responsibilities:

  • Provides thought leadership around market trends and competing solutions.
  • Understands the process and rigor required to develop outcome-based and use case-based messaging and content that aligns to our corporate messaging, by solution, by industry and by persona.
  • Brings excellent leadership and teamship to the company, interfaces effectively with Product, Engineering, Sales and Marketing
  • Is the expert on target personas and segments, how customers buy and users adopt our products, and the value they derive from them.
  • Understands the power of community in an open source environment
  • Has experience in developing messaging for multiple audiences, including IT Decision-makers, that can be adapted across various channels, social, web, events, etc.
  • Defines end-to-end go-to-market plans with measurable KPIs against key goals; reporting on key initiatives at the company level.
  • Clearly articulates Our client’s position and differentiation vs similar offerings. Be the expert on competitive capabilities.
  • Leads our solutions and product strategy for community, events, and analyst relations
  • Create, curate, and present compelling content and demos for consumption on the web, in press releases, executive briefings, blogs and sales enablement
  • Represents the company at various speaking engagements, conferences, and press interviews.
  • Leads a growing, senior Our client PMM team including hiring and development of talent.

You have/You are:

  • Well-respected leader who has built, scaled and lead global teams consisting of 30-40 people within a Product Marketing and Technical Marketing function
  • Experience leading outbound product initiatives focused on enterprise customers with complex requirements.
  • Experience leading product marketing collaborating with other functions across marketing, sales, and partner organizations.
  • Creative energy, courage to throw out the playbook, and out of the box thinking, someone who is a visionary and can help contribute to the company’s roadmap.
  • Excellent written and verbal communication and presentation skills. Experienced public speaker.
  • Technically savvy with regards to our products, solutions, industries we play in or capable of learning very quickly
  • Comfortable working in a very cross functional role with a highly distributed team